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Veni, Vidi, Vici PR

When I heard my client say “I was appalled,” I knew we had a story. It invoked emotion and played up the urgency of the topic at hand, which is cleaning up your social profile for the job hunt. But...

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PR Pitches Are Valuable Real Estate

In the spirit of effective pitching, I’m going to keep this post short and sweet. Communication is expressed in different forms. I get that. So why try the same communication approach across channels?...

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This Valentine’s Day, Let’s Take a Break (From Pitching)

Dear Journalist, February 14th has been a tradition to celebrate Valentine’s Day for as long as we can remember. Although the world has seen hundreds of years and countless technological evolutions...

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This Valentine’s Day, Let’s Take a Break (From Pitching)

Dear Journalist, February 14th has been a tradition to celebrate Valentine’s Day for as long as we can remember. Although the world has seen hundreds of years and countless technological evolutions...

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